Senior / Executive, Marketing Communications

Marketing Full-time Estimated $3,000 - $5,200 / month (role-title estimate)

Role summary

At Holiday Inn Express & Suites Singapore Novena, this Senior / Executive, Marketing Communications role focuses on producing monthly reports on marketing communications activities, analysing current/potential market and coordinating activities to increase revenue and market share. Requirements include a diploma or degree in Marketing and Communications or related field.

Summary based on employer-provided role details.

Role highlights

Responsibilities

Produce monthly reports on marketing communications activities, analyse current/potential market and coordinate activities to increase revenue and market share.
Create and implement marketing communications plans that drive measurable incremental occupancy, increase average rates and increase volume in food and beverage.
The Senior / Executive, Marketing Communications will oversee marketing-related communication programs, work with advertising agencies, consulting firms, and vendors to maximise advertising investments and ensure ads represent brand identity
The Senior / Executive, Marketing Communications will act as hotel representative for media related enquiries and identify improvements to marketing activities and overall hotel sales performance and work with other departments.
Create and maintain a social media editorial calendar and posting schedule with acquisition and engagement metrics in mind.

Requirements

Diploma / Degree in Marketing and Communications or related field.
3 - 4 years of relevant experience.
Must possess strong understanding of digital best practices, web analytics, A/B Testing, and metrics-driven marketing.
Experience with website analytics tools and possess strong data analysis skills.
Excellent written and verbal communication skills.

Role Quick Info

Company IHG Hotels & Resorts

Brand Holiday Inn Express & Suites Singapore Novena

Category Marketing

Location Singapore

Address 201 Balestier Road, 329926

Work type Full-time

Pay Estimated $3,000 - $5,200 / month (role-title estimate)

Employer-listed pay is shown as published.
Other ranges are HiredInn estimates based on the role title or role area. Confirm pay with the employer before applying.