Role details

IHG Hotels & Resorts · IHG Hotels & Resorts

Senior Manager, Eapac Brand PR - Singapore - 6 Months Contract Role

Marketing Full-time Estimated $4,500 - $8,000 / month (role-title estimate)

Role summary

At IHG Hotels & Resorts, this Senior Manager, Eapac Brand PR - Singapore - 6 Months Contract Role role focuses on leading agency management, campaign measurement, budget oversight, and performance reporting, using data and insights to optimise communications effectiveness and return on investment. Requirements include 6–10 years of experience in public relations, external communications, corporate communications, or a related field, ideally within a regional or global organisation.

Summary based on employer-provided role details.

Role highlights

Responsibilities

  • Develop and execute the EAPAC public relations strategy and communications calendar, delivering integrated campaigns that drive brand awareness, consumer engagement, and commercial outcomes across the region.
  • Lead the delivery of external communications initiatives across South East Asia and Korea and the wider EAPAC region, ensuring alignment with global campaigns while tailoring messaging to local market needs.
  • Build and maintain strong relationships with media, journalists, influencers, agencies, and industry partners to generate impactful earned media coverage and strengthen brand reputation.
  • Lead agency management, campaign measurement, budget oversight, and performance reporting, using data and insights to optimise communications effectiveness and return on investment.
  • Partner closely with brand, commercial, marketing, and social media teams to develop integrated communication plans, establish brand positioning, and deliver consistent messaging across all channels.

Requirements

  • 6–10 years of experience in public relations, external communications, corporate communications, or a related field, ideally within a regional or global organisation.
  • Proven experience developing and executing integrated communications strategies, managing complex stakeholder groups, and delivering high-profile campaigns across multiple markets.
  • Excellent writing, storytelling, media relations, and communication skills, with the ability to create compelling narratives that resonate with diverse audiences.
  • Strong experience managing agencies, budgets, and multiple projects simultaneously while delivering results within tight deadlines.
  • Deep understanding of the media landscape across Asia Pacific, combined with strong commercial acumen and the ability to translate business objectives into effective communications strategies

Role Quick Info

Category Marketing
Location Singapore
Address 230 Victoria Street, #13-00 Bugis Junction Towers, 188024
Work type Full-time
Pay Estimated $4,500 - $8,000 / month (role-title estimate)

Employer-listed pay is shown as published.
Other ranges are HiredInn estimates based on the role title or role area. Confirm pay with the employer before applying.

Tags

11 labels
MarketingGuest-FacingLeadershipRequires ExperienceCorporateSalesHotelRoomsF&BGuest ExperienceFull-Time