Hilton · NoMad Singapore
Director, Focused Service & All Suites Brand Management - Asia Pacific (APACx)
Role summary
At NoMad Singapore, this Director, Focused Service & All Suites Brand Management - Asia Pacific (APACx) role focuses on a dedicated team of industry experts in the domains of hospitality, brand management, innovation, food and beverage, wellness, owner relations, and more. Requirements include define compelling owner and guest propositions for each brand, translating brand positioning into clear investment, operating, commercial, and guest experience logic and Lead, manage, and assist with enterprise and brand initiatives to enhance the on-property guest experience while driving owner-friendly economics.
Summary based on employer-provided role details.
Role highlights
Responsibilities
- A dedicated team of industry experts in the domains of hospitality, brand management, innovation, food and beverage, wellness, owner relations, and more, lead our Brands organization with the steadfast goal of strengthening and growing the Hilton portfolio.
- The Director will develop and implement strategy across the category, translating brand ambition into scalable owner propositions, regionally relevant guest experiences, and pragmatic brand initiatives that support growth.
- Address key brand questions including prototype direction, conversion friendliness, F&B and meeting space positioning, and the level of flexibility or standardization needed to support growth without diluting brand integrity.
- Conduct benchmarking, market analysis, and cost-benefit evaluation of brand standards, programs, and product decisions to support pragmatic, commercially grounded decision-making.
- Deliver competitive, locally relevant offerings for owners and guests alike.
Requirements
- Define compelling owner and guest propositions for each brand, translating brand positioning into clear investment, operating, commercial, and guest experience logic.
- Lead, manage, and assist with enterprise and brand initiatives to enhance the on-property guest experience while driving owner-friendly economics.
- Conduct cost-benefit analysis for brand standards and programs to ensure they drive guest experience and positive owner returns.
- You have these minimum qualifications:
- BA/BS/Bachelor’s degree.
Role Quick Info
Employer-listed pay is shown as published.
Other ranges are HiredInn estimates based on the role title or role area. Confirm pay with the employer before applying.